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Posted by , September 1st, 2015

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What Do You Watch on YouTube?


Posted by , June 14th, 2015

May 2015 was YouTube’s 10th birthday and according to its own statistics it now attracts one billion users, equivalent to the population of India, China or Africa, but 80% of its traffic still comes from the US. Curious about what our users on biNu were watching we polled users in Nigeria, Ghana, South Africa, Egypt, [...]


Does your government protect your human rights?


Posted by , January 7th, 2015

Freedom is defined as “the power or right to act, speak, or think as one wants without hindrance or restraint; absence of subjection to foreign domination or despotic government; or the state of not being imprisoned or enslaved.” Worldwide human rights issues helped define 2014 in many ways, exemplified by the Nobel Peace Prize being [...]


Should Cricket Helmets be Worn at All Times?


Posted by , December 10th, 2014

With the tragic death of Australian cricketer Phillip Hughes from a freak bowling accident where the ball struck him at the base of the head, just below the helmet he was wearing, the international governing body, the ICC, started to investigate whether the helmets should be modified. As helmets are a choice and not required, [...]


Quick Poll: Do You Follow the NBA?


Posted by , December 7th, 2014

When the new season of America’s National Basketball Association (NBA) started this year we were curious to find out how many of our users followed the preeminent basketball league in the world or who, speaking to the NBA’s marketing skills and their Basketball without Borders, had not heard of the NBA brand at all. Within [...]


Quick poll: Have you been a refugee?


Posted by , December 2nd, 2014

A “refugee” is defined as a person who has been forced to leave their country to escape war, persecution, or natural disaster. Some refugees are “asylum seekers,” or people who have left their home country as a political refugee and are seeking asylum in another. The UNHCR, or United Nations High Commissioner for Refugees, provides [...]


Personal Banking in India and Nigeria


Posted by , November 9th, 2014

Access to personal banking not only helps to drive the economy of emerging markets, it encourages saving, and ultimately, can offer opportunities for personal credit. In the quickly expanding economy of India, Prime Minister, Narendra Modi”s goal is to increase personal banking opportunities for citizens who don”t typically have that access, including rural farmers and [...]


Bring Back Our Girls – Six Months On


Posted by , October 25th, 2014

On the night of April 14/15 of 2014, the terrorist group Boko Haram abducted over 200 girls, mostly aged 16 – 18, from a government school in Chibok, Nigeria. The Nigerian government has been criticized for not doing enough to protect the girls and bring them home. Six months on, the girls have not been [...]


Educating Females


Posted by , October 21st, 2014

The International Day of the Girl Child is celebrated on October 11 each year and for the past few weeks there has been several events to mark the day and the global themes of girls’ education, discrimination, abuse, equality and their freedom. We reached out to our global user base and asked the females in [...]


Quick Poll: Kashmir Peace Talks


Posted by , October 2nd, 2014

With Indian President, Narendra Modi, had a rockstar, whirlwind tour of the US to meet with politicians (including a State dinner with Mr & Mrs Obama) as well as corporate leaders and addressed not only large forums of Indian Americans in Madison Square Gardens but also the United Nations General Assembly. During his speech to [...]


Quick Poll: Stopping Boko Haram


Posted by , September 29th, 2014

As news broke that one of the 276 “Chibok girls” had been found wandering in fields after allegedly being released this past week Nigerians gathered to again protest for more to be done to find and rescue the schoolgirls. After Boko Haram made their presence known back in 2009 the Nigerian government has been criticized [...]


Educating Ebola


Posted by , September 26th, 2014

As the governments of the West African countries of Liberia, Sierra Leone, Senegal, Nigeria and Guinea struggle to deal with the exploding Ebola health crisis on their hands educating the population, as well as treating the infected, is one of the most important tools in stopping the spread. In Sierra Leone a three day national [...]


Ebola in Nigeria – Updated


Posted by , August 10th, 2014

We ran a quick poll over 48 hours asking Nigerians if they were concerned about Ebola spreading to Nigeria. This was conducted from the 3rd of August to the 5th of August 2014. Since that time Nigerian President Goodluck Jonathan has declared a state of emergency in his country after 9 cases (including 2 deaths) [...]


biNu Named in Top 40+ Most Innovative Companies in South Africa


Posted by , August 6th, 2014

Selected from over 5000 technology companies in South Africa, biNu was recently named in Buzz South Africa’s Top 40+ most innovative companies to watch in 2014 by a panel of start up experts after we opened our Cape Town office in 2013. From the 46 companies named biNu was the first mentioned in the Mobile [...]


Quick Poll: Nigerian Kidnappings Bring Back Our Girls #BBOG


Posted by , July 21st, 2014

During the night of April 14, 2014, 234 girls from Chibok, Nigeria, were taken from their classrooms by Boko Harām, a terrorist group who oppose all western education values including allowing girls their right to attend school. It will soon mark 100 days of captivity without any sign of the girls release and with threats [...]


Quick Poll: 2014 Indonesian Presidential Elections


Posted by , July 9th, 2014

Indonesians will head to the polls today to elect a new president. We put together a quick poll last week and asked our Indonesian users who they will vote for or if they would even bother voting. The election is being contested between only two candidates, Prabowo Subianto of the Gerindra party (The Great Indonesian [...]


Quick Poll: Al Jazeera Journalists – How fair is the decision?


Posted by , July 9th, 2014

Making news in June was the trial and subsequent sentence of three Al Jazeera journalists, Peter Greste, Mohamed Fahmy and Baher Mohamed, for their coverage of the 2013 uprising in Egypt that overthrew the Morsi government. They were accused of aiding a terrorist group, namely the Muslim Brotherhood, and reporting “false news” in the aftermath [...]


Music and Mobile Devices


Posted by , February 2nd, 2014

We recently surveyed 4000 of our users from various emerging markets including India, Nigeria, Kenya and South Africa about their habits when it came to music and their mobile devices, whether it was mp3s or music videos. 77% of the panel listens to music on their mobile phones while interestingly 83% watch music videos. Of [...]


A Growing E-Publishing Trend


Posted by , December 9th, 2013

A recent BBC Africa article points to the growing trend towards e-publishing in emerging markets of Africa where “Publishers have long bemoaned [the] lack of a “book culture” but some hope that the advent of smartphones and the internet could help change this, writes journalist Chris Matthews.” As smartphone devices get cheaper, and global technology [...]


Living in… Ghana v Nigeria


Posted by , November 3rd, 2013

Curious about how life differed for our users in two countries that are only 180km apart at the narrowest point (with 2 Benin and Togo in between) we asked a few lifestyle questions about work, study and play. Although the numbers a slightly different for each question and topic, they all skew the same way. [...]


biNu Honored With U.N. MY World Innovation Award


Posted by , October 24th, 2013

Two of our biNu team, Mark Shoebridge and CEO Gour Lentell, traveled to New York City last week to accept a MY World Innovations award from the United Nations, during the UN General Assembly, for contribution to the development of the UN’s next set of Millennium Development Goals. biNu’s users submitted over 100,000 responses (making [...]


biNu Adds New Supported Languages


Posted by , September 25th, 2013

The biNu team recently added a further four supported languages from emerging markets within the platform which include Hausa, Yoruba, Igbo (covering Nigeria and surrounding countries) and Chewa / Nyanja for Mawali and Zambia (and other countries where it is recognised). When user logs in to the platform from these countries they will now have [...]


Mobile Money in Emerging Markets


Posted by , September 24th, 2013

In developing countries and emerging markets commerce via mobile phones is fast on the rise, supplementing traditional banking and hard money in areas where the population is “underbanked“, that is, those who lack access to formal financial services. Consumers can open a Mobile Money account, as it is commonly known, via a financial institution or [...]


Feature Phones to Smartphones – Upgrading in Emerging Markets


Posted by , September 14th, 2013

As the World Bank reported back in July 2012 of the 6 billion pre and post paid mobile phones in the world, 5 billion of them can be found in developing and emerging markets. As companies like Microsoft and Nokia work to release low cost smartphone devices in these markets we were curious to know [...]


The EPL is the #1 European Football League


Posted by , September 2nd, 2013

With our team recently adding live commentary to the biNu football app we thought we’d put together a quick survey for our worldwide audience about the new European football season. 12,000 of our users responded within a few days and 80% voted the English Premier League as their favourite although nearly all them follow the [...]


Mobile Search – Regional Study


Posted by , August 19th, 2013

After our successful survey of Social on Mobile in emerging markets we decided to find out a few bits of information about how users Search on Mobile. Within 2 weeks we received 20,000 completed responses from countries all over the world. With the large amount of data we decided to regionalise the responses and share [...]


Big Brother Africa – The Chase – on Mobile


Posted by , August 10th, 2013

Big Brother Africa is back on for the 8th season. 28 housemates entered the house from 14 African countries seeking to win the 300,000 USD on offer. Shown 24/7 on DStv (Africa’s satellite TV network) the audience can follow the action online and from their mobiles via Facebook, Twitter, SMS update and the BBA website [...]


Social on Mobile in Emerging Markets


Posted by , July 25th, 2013

We recently ran a short  survey about social network use on mobile phones through our biNu research service. In just a few days over 10,000 people had responded from two targeted African countries, Nigeria and Ethiopia. The results of the survey are shown below in our infographic. The audience of the emerging markets are hard [...]


biNu extends platform to Android


Posted by , June 4th, 2013

Mobile Cloud Platform developer backs Android to dominate global markets Sydney, Australia and San Francisco, CA: biNu, the platform that enables high-speed, low-data mobile Internet usage, today announced the extension of its platform to include Android devices. With the launch of a new Android app, biNu now provides for an enhanced Android experience, including mobile [...]


biNu Android now includes smooth scrolling and side swipe!


Posted by , May 31st, 2013

  The end of May saw a major update of biNu for Android from the hard working development team and while most of the updates are primarily behind the scenes including enhanced performance, Version 5.0.1 added smooth scrolling as well as sideswipe for reading books. The smooth scrolling means pages now load dynamically as you [...]


biNu and Etisalat Nigeria partner to give subscribers 10 times faster browsing experience


Posted by , May 7th, 2013

  6 May, 2013. Sydney, Australia & Nigeria   Etisalat Nigeria, the most innovative telecommunications company in Nigeria, today announced its partnership with biNu to bring the popular mobile application to its 15-million feature phone and Android users. The biNu app includes an extensive range of local and international content, messaging and social features and [...]


Harlequin partners with biNu to bring mills & boon romance novels to 5 million phones in the developing world


Posted by , March 22nd, 2013

  World’s most popular romance novels now on biNu as platform opens for content owners, publishers and developers 22 March 2013, London, UK and Sydney Aus:  Harlequin (UK) Ltd, one of the world’s leading publishers, today announced a partnership with biNu to make its portfolio of over 8700 books, most notably Mills & Boon romance [...]


biNu in the news


Posted by , March 6th, 2013

In February we have been featured in The Next Web, BetaKit and VentureBeat BiNu brings sexy services like Dropbox and Snapchat to dumb phones as it hits 5m monthly users February, 2013 BiNu, the cloud-based service that brings apps and other smartphone-like experiences to feature phones, has followed its $4.1 million Series A round announced [...]


biNu launches Cloud Storage and Messaging for any mobile device, reaches 5million actives


Posted by , February 15th, 2013

biNu launches Cloud Storage and Messaging for any mobile device, reaches 5million actives Save videos, pics, voice in the cloud and share via SMS, email, wall post or messenger, even on low-end devices   February, 2013. Sydney, Australia:  biNu, the mobile social platform, today announced the release of MyMedia, giving every biNu user unlimited storage [...]


State Department Partners with Award-Winning biNu to Bring English Language Materials to Lower-Tech Mobile Phones


Posted by , December 15th, 2012

State Department Partners with Award-Winning biNu to Bring English Language Materials to Lower-Tech Mobile Phones The U.S. Department of State’s Bureau of Educational and Cultural Affairs announces the formation of a public-private partnership with biNu (www.binu.com), a company dedicated to overcoming the digital divide by improving access to mobile internet services. biNu’s innovative mobile app [...]


biNu closes $4.3m A-­round with more high profile investors, expands social platform with launch of biNu credits


Posted by , November 22nd, 2012

Dick Parsons, Ronald Lauder and Dave McClure’s 500 Startups back emerging mobile social platform 21 November, 2012. Sydney, Australia:  biNu, the mobile social platform, today announced it has finalized a $4.3m A-round investment. Participants include 500 Startups, Dick Parsons and Ronald Lauder’s PanAfrican Investment Co., which is making its first investment, and Australian industry figures [...]


biNu wins AfricaCom Award


Posted by , November 16th, 2012

African business and communications leaders recognise biNu for mobile capabilities in emerging markets   CapeTown, South Africa: Australia’s biNu, the mobile app platform that brings iPhone-like experiences to low-end smartphones and feature phones, has won the prestigious AfricaCom Award for Best Feature Phone application.   biNu, which has over 4 million active users, many of [...]


biNu launches mobile social experience for developing world


Posted by , November 10th, 2012

biNu launches mobile social experience for developing world Adds Facebook and Twitter-like services and photo sharing to rapidly growing mobile community   Sydney, Australia and San Francisco, CA: biNu, the mobile app platform that brings iPhone-like experiences to low-end smartphones and feature phones, today announced the launch of social features for its 4.5million active members. [...]


biNu wins Meffy Innovation Award


Posted by , September 14th, 2012

Leading global mobile body awards biNu the 2012 Meffy for Innovation for Growth Markets London, UK: Australia’s biNu, the mobile app platform that brings iPhone-like experiences to low-end smartphones and feature phones, has won the prestigious 2012 Meffys Innovation for Growth Markets Award. This recognition from the Mobile Entertainment Forum, a peak global trade body [...]


Amit User Story


Posted by , September 7th, 2012

Amit is a cricket fan and loves to know what the live scores are for India tests and IPL matches. He is also a keen Liverpool football fan and likes to know the Premier League scores as they happen.


Jose User Story


Posted by , September 7th, 2012

Jose lives in Mexico. He likes biNu for fast access to the Bible as well as checking out the latest football scores and news from around the world. He also reads the local Mexican news in Spanish.


Farnaz User Story


Posted by , September 7th, 2012

Farnaz is a devout Moslem and feels lost without fast access to the Quran. She also finds it useful to be able to translate text between Arabic and English.


Phuong User Story


Posted by , September 7th, 2012

Phuong is from Vietnam studying in Singapore. She keeps in touch with her friends and family with biNu Messenger, uses biNu reference and education apps at school and checks out party listings for the weekend via biNu search.


Vincent User Story


Posted by , September 7th, 2012

Vincent cannot live without his mobile phone as a primary window into the world. He uses biNu to learn English, by using the biNu Wordnik dictionary and the Google translate service as well as keeping updated on the local and world news.


Dumisai User Story


Posted by , September 7th, 2012

Dumisai lives and works in Bulawayo. Like many Zimbabweans, he cannot get enough of the biNu TXT service for communicating with family in Zim and in the UK. He is also an avid Manchester United fan and follows the scores closely on biNu.


Deepika User Story


Posted by , September 7th, 2012

Deepika and her family live in rural Nepal. They all use biNu to send TXT to other family members around Nepal and abroad. Wikipedia and the English dictionary are also highly valued services for her family’s education.


All The Cool Apps


Posted by , September 7th, 2012

All the apps you know and love


Any Language


Posted by , September 5th, 2012

Text can be displayed in almost any language.


Rohana User Story


Posted by , September 4th, 2012

Rohana works as a journalist in Malaysia. She uses biNu’s local and world news services to quickly and easily keep up-to-date with events while she is out and about researching her own stories. She also uses the search apps for research and biNu TXT for efficient communication with her colleagues.


Business User Stories


Posted by , September 1st, 2012

Andrew loves biNu because he is always on the move, hence his mobile phone and the internet connection it provides, are indispensable. He has a generous monthly data limit, but spends a lot of time online, so needs to watch total data usage.